(ASIA PACIFIC, 26 October 2022) – Sony announced the Alpha 7R V (model ILCE-7RM5) as the newest R series camera in its acclaimed line of Alpha mirrorless interchangeable lens cameras. The Alpha 7R V combines Sony’s highest resolution image sensor with a new AI (artificial intelligence) processing unit dedicated to AI-based image recognition – a first in any Alpha camera – as well as the powerful BIONZ XR™ image processing engine – a first in the “R” full-frame lineup. The combination of the high-resolution sensor and these processors enables new breakthroughs in subject recognition and capture for both still photography and video.

The new Alpha 7R V offers 61.0MP still images plus the most effective 8-step¹ image stabilisation system ever offered in any of Sony’s Alpha cameras, as well as refined 8K² movie output, a new 4-axis multi-angle monitor, high-speed communication functions, high-level operability and smooth workflow integration. Sony’s newest camera is ideal for professionals who need a first-class high-resolution imaging tool.

Improved AF Based on Newly Developed AI Processing Unit

The Alpha 7R V features Real-time Recognition AF, which is next-generation AF with advanced accuracy and broader subject recognition thanks to a new AI (artificial intelligence) processing unit with deep learning. The state-of-the-art AI processing uses detailed information about human form and pose estimation to dramatically improve recognition accuracy beyond systems which only detect face and eye and make full use of its potential³. Real-time Recognition AF, using AI subject recognition, has been developed to include several subject types, including animals, vehicles and insects⁴. The Alpha 7R V also includes continuous shooting at up to 10 fps⁵ with AF/AE tracking.

In addition to the advanced AI technology, the Alpha 7R V includes improvement to many beloved features from other cameras in Sony’s Alpha series that are now included for the first time in Sony’s 7R series:

• Tenacious Real-time Tracking⁶
• Faster and more precise wide-area, high-density AF system
• Silent, vibration-free shooting⁷ at up to 7 fps⁸
• Continuously shoot up to 583 compressed RAW images at high speed⁹

The Alpha 7R V also includes focus features that support high resolution including full-time DMF¹⁰ (direct manual focus), and focus bracketing¹¹, a highly requested capability that allows for focus stacked images.

Extraordinary Resolution Known to Sony’s Alpha 7R Series

The Alpha 7R V was designed to deliver overwhelming detail thanks to the latest BIONZ XR™ image processing engine and a 35mm full-frame back-illuminated Exmor R™ CMOS image sensor with approximately 61.0 effective megapixels. The latest BIONZ XR image processing engine ensures that the resolution potential of the camera’s sensor is fully utilised to deliver the highest resolution at low sensitivity in the Alpha series thus far. This enables sensitivity settings from ISO 100 to ISO 32000¹² for both stills and movies and wide dynamic range with 15 stops¹³ for stills.

The Alpha 7R V’s entire image stabilisation system has been updated with a high-precision image stabilisation unit, advanced gyro sensors, and optimised image stabilisation algorithms for stills and video. In addition to the 8-step compensation effect for stills, the new stabilisation algorithm provides precise detection and control right down to the single-pixel level, taking full advantage of the sensor’s 61.0-megapixel resolution potential to bring out the finest subject details.

Sony’s newest camera also offers upgraded Pixel Shift Multi Shooting, which takes advantage of the precision in-body image stabilisation system control, capturing multiple pixel-shifted images that are later composited using a computer to achieve overwhelming resolution in a single image. Using the latest version of Imaging Edge Desktop™ Ver.3.5 computer application, small pixel-level movements, such as a shift in the subject’s position or leaves on a tree, are automatically detected and corrected so that perfect compositing can be achieved¹⁴. 16-image composites with approximately 240.8 million pixels (19,008 x 12,672 pixels)¹⁵ can be produced from data that is equivalent to approximately 963.2 million pixels. The Alpha 7R V also supports precise and versatile external flash control for additional creative flexibility. Additionally, when in challenging lighting conditions the Alpha 7R V effectively suppresses flickering from artificial lights¹⁶ for stills and video.

Additional features that offer flexibility for still photography includes:

• Addition of Lossless RAW image compression and selectable RAW image sizes and quality
• Greatly expanded focus and exposure bracketing
• Creative Look settings for stills and videos in camera
• High-quality HEIF images with high compression efficiency
• Wide brightness range for large screen viewing.

Cinematic Video Capabilities

In addition to incredible still photography capabilities, the Alpha 7R V offers advanced video capabilities. Sony’s newest camera delivers 8K1 24/25p video, 4K video oversampled from 6.2K without binning¹⁷, a high-efficiency MPEG-H HEVC/H.265 codec, intra recording, 10-bit 4:2:2 recording, and more for high image quality and flexible editing. It also includes evolved subject recognition for unprecedented real-time tracking reliability, breathing compensation and the ability to use camera metadata for post-processing and advanced in-body image stabilisation. In addition to in-body Active mode¹⁸ image stabilisation for smoother on-the-go recording, the Alpha 7R V is compatible with select lenses¹⁹ that include built-in image stabilisation for even more stable framing and smooth footage.

Operability and Reliability

The Alpha 7R V pairs outstanding reliability for professional needs in both stills and videos with a compact, lightweight form factor. The Alpha 7R V includes a new 4-axis multi-angle LCD monitor²⁰ that combines the utility of a conventional tilting monitor with side-opening vari-angle flexibility, and an electronic viewfinder with 9.44 million dots. The Alpha 7R V also includes two CFexpress Type A/SDXC compatible media slots and a brand-new menu system with touch control and a wide range of customisable functions.

The Alpha 7R V also allows professionals to optimise their workflow with updated connectivity for improved support. Data can be transferred at high speed over Wi-Fi (802.11ac) 2x2 MIMO²¹ or a wired SuperSpeed USB 10Gbps connection via a USB-C® port. In addition to allowing efficient remote shooting as well as still and movie file transfers, new USB streaming features support UVC/UAC, allowing direct streaming from the camera even in 4K (QFHD) resolution with audio as well.

Based on feedback from professionals, the Alpha 7R V includes improved heat dissipation for extended recording times²², an upgraded dust and moisture resistant design²³, a durable magnesium alloy chassis, and other refinements for maximum reliability in challenging working environments.

The Alpha 7R V is also compatible with the new PCK-LG3 Screen Protect Glass Sheet, which maintains touch sensitivity while protecting the LCD monitor against stains and fingerprints.

Designed for Professionals with Sustainability in Mind

Measures have been taken to reduce the environmental footprint of this product at every stage of its life cycle: from product development through supply chain, production, and packaging. Sony aims to inspire through the most efficient use of energy and resources. Recyclable plastic including SORPLAS™²⁴ were used for this camera body partially. In addition, manufacturing takes place at a facility using renewable energy.

Sony is working towards the use of plastic free²⁵ packaging materials that provide ample protection against shock and impact. Plant-based non-woven fabrics are used for product bags²⁶. All of these considerations help to minimise environmental impact.

Availability

The new Alpha 7R V will be available in selected countries in Asia Pacific from November 2022.

New content will also be posted directly at the Sony Photo Gallery. For detailed product information, please visit: Alpha 7R V

A product video of the new Alpha 7R V can be viewed below.

Exclusive stories and exciting new content shot with the new Alpha 7R V and Sony's other imaging products can be found at https://alphauniverse.sony-asia.com/, a site created to educate and inspire all fans and customers of Sony α - Alpha brand.

About Sony Electronics Asia Pacific Pte. Ltd.

Based in Singapore, Sony Electronics Asia Pacific Pte. Ltd. is a subsidiary of Sony Corporation. It serves as the regional headquarters for Sony’s electronics business, overseeing Asia, Middle East and Africa regions. For more information on Sony’s products and services, please visit www.sony-asia.com.

About Sony Corporation

Sony Corporation is responsible for the Entertainment, Technology & Services (ET&S) business in the Sony Group. With the vision of “continuing to deliver Kando and Anshin to people and society across the world through the pursuit of technology and new challenges,” Sony will create products and services in areas such as home entertainment & sound, imaging, and mobile communications. For more information, visit: www.sony.net.